Lifestyle Reporter: Amy Everett

The one-stop shop for luxury goods, CoutureLab has opened a new concept store in London’s Belgravia.

Hailed as the capital’s most exciting new retail destination, the store promises to give the discerning buyer a shopping experience like no other.

Originally conceived by entrepreneur Carmen Busquets, co-founder of and investor in Net-a-Porter, the store stocks an impressive collection of exquisitely made and unique items sourced from around the globe.

Busquets took a long, hard look at the cult of celebrity and ‘luxury’ clothing made covetable by those in the public eye, soon realizing that true class lies purely in subtle, understated quality and bespoke items.

Visitors to the store can discover jewellery, accessories and works of art for the home that represent true individuality, heritage, quality and individuality.

The pieces on offer are hoped to transform and redefine the word ‘luxury’ within a retail context, as they transcend passing trends and seasons. The founders of CoutureLab believe that timeless quality should speak for itself.

Sojin Lee, also a Net-a-Porter veteran, is a partner of the e-commerce outlet as well, which launched in 2006.

The new store was designed by interiors expert Jonathan Reed, who worked with Busquets on echoing CoutureLab’s vision for the brand.

This is not just another online store for those with money to burn. It is intended as an outlet for truly innovative designers to showcase their work, selling extraordinary pieces that are not available elsewhere.

Look out for things like unusual designer jewellery and soft-as-butter Tomas Maier sweaters. Particularly noteworthy are the extremely special men’s cufflinks, carved from black onyx, rock crystal and white gold.

For the person who has everything, this store is a must.

Find CoutureLab on 32 Grosvenor Crescent Mews, London, SW1X 7EX.

FashionBite xx

Photo credit: www.centurion-magazine.com