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Your Eyes Lie- hot new brand

Your Eyes Lie- hot new brand

Your Eyes Lie is a cool, new brand (big in the US and Asia) but still fairly new to the UK.

It’s known for its signature t’s, with unique sketch-work and quirky digital prints.

I lived in this Roar Vest Dress (left), £42, when I was on holiday. Team it with strappy flats, it’s perfect just to throw on for day time- and looks great with a tan!

The brand has a store on Carnaby street, London, along with a website at It also sells menswear and accessories- the t-shirts make great gifts for guys and good value too (£30).

The prints are so striking, you can pair with simple jeans and still look the part. Looks fab with a trilby hat for that added edge.

The brand says: “Youreyeslie is about youth, fashion and romantic destitution. We’re about carpe diem and dodgy dancing, painful hangovers and sloppy kisses. We’re about London and living and being stylish and being cool, but we’re not about the conceptualization of fashion aesthetics or about posturing in the right postcode-districts. As Oscar Wilde once said ‘Life is too important to be taken seriously’.”

I think that sums it up, but take a look for yourself…

fashionbite xx

Emily Seares is an award-winning magazine editor and journalist and the founding editor of FashionBite. She was featured in VOGUE's Digital Powerlist Top 100 and is a quoted style expert for most national newspapers and magazines.

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