Purity Cosmetics: mineral make-up review
I must confess, I’m a bit of a mineral make-up virgin but thought I’d give it a go. Mineral make-up, for all you newbies out there like me, is made up of a variety of minerals (as the name would imply)- such as titanium dioxide, zinc oxide, iron oxide, mica and ultra marine blue and usually comes in loose, powder form which can be applied using a brush or foam puff.
Benefits include: it acts as a foundation, concealer and powder so is fantastic values for money, it covers up fine lines and blemishes; the formula is light, doesn’t clog your pores (great for sensitive skin) and gives you a soft matte finish which lasts all day. I can’t believe I’ve never tried it!
I’ve been sent a few products by online mineral make-up firm Purity Cosmetics, so here are my thoughts…
Purity Cosmetics ticks all the boxes ingredients-wise, it doesn’t contain any harsh chemicals, fillers or parabens- which some brands can (always check the ingredients list on the back!). I was amazed at how little you need for flawless coverage. I just sprinkled a small amount on the back on my hand, brushed it on to my face with a powder foam and it immediately smoothed into a matte finish which just glided on. It doesn’t create a heavy, cakey foundation-look which is fantastic- but if you want a heavier base for a night out you can just keep applying until you’re happy with the look.
Purity also offers a range of mineral powder blushers and eyeshadows, which are applied using the same technique. You literally just need a few sprinkes of the eyeshadow and it looks incredible. It glides on leaving a professional, glossy finish, no cakey bits in the corner and it lasts all day. And the best bit, the eyeshadows (which come in a range of colours) only cost £3.50..I was amazed at the price points for the standard of the product. The foundation costs £12.99, which is great if you consider it’s 3 products on one!
Conclusion: I’m a convert! I was incredibly impressed with the finish the powder foundation created..and it lasted all day without feeling caked on. I would give it 9.5 out of 10 for value, quality and lasting.
There is a huge range of mineral make-up brands out there, for more info Marie-Claire has done a fab review of some the top 10 brands.