Reebok Pump celebrates 20 years
Reebok Pump celebrated its 20th Anniversary in style last night, with a party in East London attended by the likes of Alice Dellal and Kelly Brook. And a DJ set from Jezebel soundsystems, namely Jade Jagger & Dan Williams, made sure the party was rocking.
Reebok Pump was created by Paul Litchfield, originally a basketball trainer, in 1989- it had such impact that its patented technology was quickly used by Reebok for their tennis, running and football trainers..and quickly adopted as a fashion trainer.
To celebrate 20 years in the business, Reebok Pump has teamed up with 20 sneaker stores worldwide, such as Size in the UK, and invited them to develop their own limited edition Pump shoe.
For more info, check out Reebok’s website at www.reebok.com.